“So we figured that if we could find hundreds of “Robs” and pay them to keep our product inventory with the lowest prices on the Web, we’d have a business.” Do you do a lot of online shopping? Then you know the challenge of choosing the best merchant for a particular item. Should you go with the least expensive price? The most well-known merchant? Choose a higher price to get “free shipping”? In a universe of choices these factors become even more critical when you’re evaluating higher-pri
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